They deal with heavy mineral mining of minerals such as Garnet, Ilmenite, Rutile and Zircon. They also produce Titanium Dioxide pigments. They are the only company in India to produce TiO2 pigments. Ilmenite is a very important raw material used in the making of TiO2. This mineral is abundantly found on the beaches of Tisayanvilai. This is a major advantage for VV Minerals, India. They are the first company in India to export ilmenite to other nations, hence, pioneering the path for others in the industry for export of heavy minerals. They have a huge market share in East Asia, Africa, Europe and Australia.
However, due to some cumbersome government permission processes and high duties imposed on the products the industry is not developing as much as its real potential is. VV Mineral, Vaikundarajan may be the best in the industry, but they are still falling short on the amount of material production from their units. Because the amount of heavy minerals available to india is much higher than the actual amount that is mined manufactured and exported. As a result, the waves that bring in these minerals also take them away and make them settle on shores of other neighboring nations.
Countries like Sri Lanka and Australia are benefitting greatly because of the under-utilization of minerals from our end. Because the minerals that we do not use go and settle on their shores and they have the capability and understanding of the importance of such minerals.
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